Pullman Launches NFT Exhibit Featuring Indigenous Female Artists
Accor’s Pullman Hotels are taking the lead in digital art by hosting a traveling NFT art exhibition featuring four Indigenous female artists from Australia and overseas.
Digital E/Scapes by Pullman, which launched at Pullman Sydney Hyde Park Sydney on Thursday November 14, features a total of 16 full-size, colorful NFT artworks. Four new works will be displayed at each location on LED screens in an interactive exhibition in the lobby.
All artwork will be auctioned off during the exhibition, with proceeds split between the artist and the charity of their choice.
“Pullman Hotels prides itself on creating a playground for artists, so we are extremely excited to present this cutting-edge experiential digital exhibition,” said Sarah Derry, CEO of Accor Pacific.
“With this exhibit, Pullman aims to bridge the physical and digital environment, redefining the way we bring people together to connect and shape meaningful culture.”
Bundaberg Indigenous artist Chern’ee Sutton presents her very first NFT as part of the exhibition.
Sutton, who has created artwork for the NRL, AFL, Commonwealth Games in 2018 and 2022, FIFA Women’s World Cup and the Royal Australian Mint, to name a few , said SM that digital art provides an opportunity to share Indigenous art with a global audience.
“It’s incredibly special that I can combine my culture, the oldest living culture in the world, and my techniques with this modern technology and create something totally different and unique,” she said.
“Technology is changing, so we as artists need to evolve and improve our skills; this way we can reach a wider audience. It’s a platform for people all over the world – a very different audience that I wouldn’t normally show my artwork to, so it’s very, very special to me.
Sutton praised Pullman’s support of Indigenous artists and said it was nice to see many other organizations across Australia supporting their Indigenous culture.
“There’s been a huge step towards reconciliation over the past few years, which is amazing to see, and places like Pullman are embracing Indigenous culture,” she said.
“I’ve had a permanent exhibit at the Pullman and Mercure King George Square for a few years now, and they always have NAIDOC events and cultural tours as well. It’s really embracing our native culture, which is absolutely fantastic.
“But it’s not just Pullman. There are many different organizations and businesses from all over Australia; they are all taking more steps towards reconciliation and embracing this culture that helps us all move forward.
Web3 Agency Mooning co-founder Lisa Teh worked with Pullman to develop the exhibit and will provide hotel teams with training to ensure they can discuss the works with guests and visitors to the venue. ‘exposure.
She described it as “a revolutionary project”.
“[Pullman is] not only one of the first companies in the world to enter the new world of Web3, but used technology to spotlight and support emerging and Indigenous female artists,” she said.
Internationally acclaimed American animation artist Melissa Vincent, 2D artist and illustrator Vi Valiukevich, and Melbourne artist Candy Ng are all exhibiting pieces inspired by the concept of travel as part of the tour.
vincent said SM that NFTs present many opportunities for the hospitality industry beyond art.
“NFTs are much more important than digital art,” she said.
“The blockchain technology they are stored on is the future of the internet, Web3. This new technology offers many use cases for NFTs in hospitality.
“Loyalty programs, reservations, identity verification, brand awareness and streamlining operations are just some of the ways these digital assets will have an impact. We are at the dawn of a technological revolution where the only limit is our imagination.
The exhibition will be held at Pullman Sydney Hyde Park for six weeks from November 14, 2022 before moving to Pullman Melbourne Albert Park from January 9, 2023 (4 weeks); Pullman Adelaide from February 13 (4 weeks) and finally Pullman Brisbane King George Square from March 27 (4 weeks).